Episode #322: How to be a Thought Leader
Are you a business owner… or are you a thought leader? While business owners make a huge impact in the lives of their customers, thought leaders help to set the tone in their industry. Being seen as a go-to expert in your space can dramatically increase the number of people who are willing to buy from you, collaborate with you, sing your praises, and share your content. So, what really sets thought leaders apart from successful business owners — and how do YOU make that shift?
This value-packed solo episode of The Business of Thinking Big explores the meaningful differences between being a business owner and being a thought leader — and will provide you with roadmap to become one of your niche’s guiding lights! Press play to learn about my journey to become a thought leader for mamapreneurs and women business owners, and how to recognize and build upon the impact you create so you can start setting the tone in your own space!
In this episode, you’ll discover:
- How to recognize the little nudges guiding you to make a bigger impact
- How to start trading intellectual property, rather than selling your services
- A simple challenge to help you get started on the road to thought leadership in an aligned and easeful way!
Timestamps:
00:32 Intro
02:17 Setting the tone & making an impact
05:04 My thought leader journey
09:15 Recognize your impact
12:28 Creating IP v. products/services
14:48 Creating v. consuming
17:04 Hosting webinars, talks & conferences
23:25 Creating a signature program
25:29 Podcasting
27:46 Consistent micro-content & macro-content
29:21 Authoring a book
31:54 Shifting into thought leadership
38:15 Conclusion
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Links mentioned:
Building a Joyful Business by Lianne Kim
A-Players Rapid Impact Business Coaching Program
Learn with me:
Mamapreneur Success Path - Free Audio Training
Connect with me:
Facebook: @liannekimcoach
Instagram: @liannekimcoach
Join the Mamas & Co. community to get access to valuable resources and the support of like-minded mompreneurs and mentors.
Instagram: @mamasandco
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