Episode #281: The Importance of Money
“Money doesn’t matter to me.”
“Money isn’t the reason why I do what I do.”
“I’d be doing this even if I weren’t getting paid.”
Many business owners tell themselves that they just don’t care that much about money, and that passion is the driving force behind their businesses. For plenty of entrepreneurs, this may be true to some extent. But when we ignore the importance of money in our businesses, we not only leave too much of it on the table — we actually HURT our ability to grow.
In this episode of The Business of Thinking Big, I talk about the role that money actually plays in your business, and why it’s SO important to give it the attention that it deserves. From money mindset issues to lingering too long in the “hobby stage,” I explore what may be keeping you from prioritizing your income and share my top five tips for making money a focus, so that you can earn (and keep) more of it!
In this episode, you’ll discover:
- What causes so many women to deprioritize the money side of their business
- 5 important reasons why you should keep your mind on your money
- The problem with relying heavily on influencer marketing and bartering — and the benefits of putting a fair number on your products and services!
Timestamps:
00:32 Intro
01:37 Why we don’t consider money important
04:50 Money & fear
06:44 Paid proof-of-concept
10:04 Compensating yourself
14:01 Growing your business & team
17:04 More freedom & choices
19:25 My 5 money tips
26:13 Recap & conclusion
Links mentioned:
The Business of Thinking Big #139: Making Moolah Moves
The Business of Thinking Big #179: Changing Our Relationship with Money with Karen Choi
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