Episode #270: Ask me Anything!

Nov 23, 2023

Growing a business takes a long time — and the learning curve can feel intense! Picking the brain of an established business leader and hearing about their biggest wins, biggest flops, and hard-won lessons is a great way to learn from their experience, and their proven insights can help you get further, faster.

This episode of The Business of Thinking Big is my very first ‘Ask Me Anything’ style episode, with questions provided by members of my Mamas & Co. community — and I’ll tell you right now, they came up with some good ones!

Tune in as I get candid about my real, unfiltered, behind-the-scenes experiences of building my business, and my top tips to help you grow yours! You’ll learn about the inspiration behind the Mamas & Co. community, my biggest business regret and triumph, which administrative tasks you should be delegating, how to find your pricing sweet spot, where you should put your marketing dollars first, and so much more.

Consider this episode a bite-sized sample of business coaching… you’ll definitely want to grab a pen and notebook to write down these practical, juicy tips!

Listen now to discover:‌

How to get your dream clients to see you as an expert and thought leader
How to balance charging your value with acknowledging pricing pressures in an economic downturn
What to do when your real zone of genius turns out to be something unexpected

Timestamps:

00:32 Intro

03:03 Why I started Mamas & Co.

06:25 How to be seen as an expert

09:44 Administrative tasks

14:02 Dealing with recessions

18:27 Is your marketing working?

23:17 Average markups

25:00 Biggest regret

27:53 Zone of genius surprises

33:29 What I’m most proud of

37:14 First marketing choices