Episode #192: Make a Ruckus in your Business with Daniel Bauer

Jul 28, 2022

My guest this episode is a little bit different from those I’ve had on in the past… but I think you’ll find some incredible value in the lessons that he shares!

Daniel Bauer has built a values-centred business helping school leaders learn how to lead more powerfully and confidently through harnessing and leveraging their authentic gifts. A former classroom teacher who had never wanted to get into administration, Daniel became determined to improve leadership training and address systemic oppression in his district after accepting a job as assistant principal from someone who recognized his leadership potential.

Now, he runs a successful mastermind and hosts two wildly popular podcasts that help school leaders everywhere fight isolation and frustration, gain clarity, and find solutions to their greatest challenges!

Building a business in the field of education has given Daniel a unique perspective on high-ticket sales, offer creation, and crafting your niche. From upgrading your internal narratives to learning how to drive amazing change through “causing a ruckus,” this episode is packed with insights that will change the way you look at building your business!

In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

Key things to keep in mind when building a business based on your values (and how to feel GOOD about selling your offers)
The importance of cultivating entrepreneurial courage and choosing to use your voice for the things that matter
Why you need to question your own narratives and be ready to embrace your mistakes

Guest bio: Daniel Bauer is the founder of Better Leaders Better Schools, a mastermind and podcast designed to connect world-class leaders in education and promote their development.

Timestamps:‌ ‌

00:32 Intro

01:12 Meet Daniel

04:35 Steal like an artist & make a ruckus!

06:58 Entrepreneurial courage

08:48 Sales & owner v. operator

13:02 Find your niche

14:34 Question your narratives

17:52 Non-icky selling

22:43 High-ticket offers

24:19 Mindset -> marketing -> money

26:07 Choose your platform